Tuesday, June 18, 2013 10:46:09 PM
What do these leading Direct Marketers have in common?
Direct Marketing to Canada
The Canadian Market - The Facts
On a comparative basis, Canada represents an untapped source of new catalog/internet
More than two-thirds of the population lives within 150 miles of the border.
Canadian response rates and average order values are twice those of their U.S. counterparts;
yet they receive less than half as much direct mail.
Canadians truly appreciate American quality, value and selection.
Canada is the 2nd most on-line nation in the world and many Canadians are quite
willing to buy from U.S. catalogers and e-tailers — yet many do not.
it’s many similarities, Canada is a foreign country with a border to cross. When
Canadians buy something (or need to return it), they want the whole process to be
as painless as possible.
80% would prefer to pay applicable duties & taxes at
the time of purchase and 60% expect delivery in 3 — 7 days.
How Can We Help?
City has provided U.S. direct marketers with complete and hassle-free access to
the Canadian marketplace since 1990.
We will move your goods expeditiously
from any point in the U.S. to our main distribution facility in Niagara Falls, Ontario
(or to one of our other small package processing centers in Windsor or Toronto.)
for customs clearance & processing.
We know the rules and regulations.
In some cases, we helped to write them. Our pre-eminent position afforded us the
opportunity to influence most of the regulations pertaining to foreign direct marketers
when they were first drafted in the early 1990’s.
We know the Canadian
postal system and Canadian expectations. Best of all, our totally integrated system
will give you total visibility throughout the process — from your door to theirs.
We’ll process your returns in Canada and give you electronic notification
of their receipt allowing you to credit and/or exchange their order in total confidence
and in less time.
We offer the latest in web-based shipment management
technology. Enhanced shipment tracking; ready access to 'negative' proof of delivery;
email notification; web tools and real time access to information are all available
to our customers 24/7 from their desktop.
THE BOTTOM LINE
GCCS will give you an edge over competitors marketing to Canadians ‘the old way’,
making your venture seamless and profitable.
In short, we’ll pick your products up, move them across the border and handle distribution
– quickly and efficiently. We’ll handle your returns and integrate what we do into
your existing management systems.
Garden City’s Seamless Border Service will allow you to treat Canadian customers
with the same degree of service as those buying in the US. We’ll help you to eliminate
the hassles, thereby improving the shopping experience and increasing the probability
of repeat orders from a new group of loyal customers.
If you are considering Canada, we have a solution that will fit your needs.